Bibz Knitz
Designing a logo and brand identity.

Overview
Bibz Knitz is an up and coming knitting brand based in Canada. The brand focuses on creating high quality and stylish knitted products.
Process
Currently, I am working along side with the brand owner to design and develop the brands logo and brand identity. The brand owner has a strong vision for the brand that includes refernces to their background and aesthetic. The initial process began with brainstorming different variations of the logo. After a few iterations, we landed on a concept that included a combination of the brand name and a graphic element that represented the story of the brand.
At the moment, I am continuously working on the logo and brand identity. With the concept approved, I am in the process of finalizing the logo and focusing on finding the right typeface for the brand.