Adsum is a Brooklyn, NY-based brand. I design landing pages for new collections, sales, and events on an ongoing timeline. Additionally, I assist with launching new campaigns and assist with outreach. I work closely with the brand's founder.
Hi, I'm Usmaan, a Product Designer based in Queens, NY. I design experiences that feel effortless, blending sharp visual thinking with a deep understanding of how people interact with products. Currently, I freelance through my design studio, On The Run Studio, where I collaborate with clients to design and develop user-friendly and effective websites.
The National Muslim Youth Association is a youth boys organization where I serve as Lead UI Designer and Project Manager. I spearheaded a full website overhaul — introducing a new design system, custom components, and a revamped content management system — resulting in a 30–35% increase in engagement post-launch.
On The Run Studio is a design agency that I founded in 2021. I work with a partner to design and develop websites for clients. We offer a full-service design and development solution, from initial design to launch and ongoing maintenance.
Rented is an application service enabling users to rent tools, objects, and materials — as well as list their own belongings for rent. Collaborating closely with a team of engineers, I led the design and implementation of a unique design system and brand identity, while prototyping a fully functional product that showcased the app's core features and user flows.
Spots is a website where I rate and share cafes where I've bought an Americano. An interactive map makes it easy to pinpoint each cafe's location.
DPR Studio is a studio based in California specializing in garment design, brand identity, brand strategy, creative direction, production management. I designed and developed the studio's website, through my design studio On The Run Studio.
